Data Mining in Hospitality

As we all know the hospitality industry is a highly customer centered business and it is gathering large amounts of data daily from their central reservation systems (CRS), property management system (PMS), point-of-sale (POS), and guest loyalty program databases. As you might have expected using data mining efficiently in this field plays a huge role […]

Hangi Turizm?

Turizm Sektörü veya tatil deyince akla ilk gelen; açık büfeleri, büyük havuzları, sayısız bar ve a’la carte restoranları, gece showları, animatörleri olan oteller ve bunun yanında bol güneş, deniz ve kum. Peki gerçekten böyle mi? Şimdilik buraya bir mim (*) koyup ilerleyelim. Kısa adı UNWTO olan  Birleşmiş Milletler Dünya Turizm Örgütü’nün rakamlarına göre, 2015 yılında […]

Google impact on tourism industry

Over the past few years Google has made some major changes on its search engines as well as some add ons that have impacted the tourism industry, or better yet, on  how people travel to a great extent. What are some of these changes? SERP or search engine results pages – from now on paid […]

Virtual Reality for Hospitality

Virtual Reality, the next best tool for the Tourism Industry Virtual Reality Technology is here, and is changing fast. Not only this, but researchers predict devices such as Oculus Rift or the Samsung VR Headset ready to transform several sectors over the coming years, including gaming and cinema. The industry that will make use at […]

Sports Tourism

Sports Tourism – A giant of the Tourism Market One of the very first reasons for traveling was to take part in sport or to watch sporting events. As early as 900 BC the Greeks were traveling to take part in and watch the Ancient Greek Games. Watching tourism evolve over the years, we can […]