Looking back at the past years we can see how much technology in tourism has developed enabling the possibilities of offering great services all around the globe. Of course, no computer or technological solution will be able to substitute the care and love that comes from another person, use it properly and it can solve […]
Month: May 2017
Invitation to Income-Focused Data Usage and CRM Presentation
Dear Business Partner, The satisfaction of your guests is valued and increased by the special services you offer them, and your earnings are affected. We will go out of this way and use CRM to make your data smarter and tell you how to improve both guest satisfaction and income. We especially invite our users […]
The Importance of Segmentation
Kotler and Armstrong (2006) explained through their research how important is the task of attracting customers, but more important is actually retaining those customers, since losing a customer means also losing the entire stream of purchases that they would have made over a lifetime. When working in such a competitive industry as tourism, it is […]
Responsible Tourism
As we all know the world is expanding at an amazing fast rate, and due to globalization and technology, people are travelling more than they have ever done in the past. Being aware of this fast rate of development, businesses all over the globe are tapping into this opportunity and they are building tourism related […]